Keen2Learn

eCommerce site for Educational Games and Toys. This site entered into a very competitive field for keywords such as Educational Games and Educational Toys. Initially, the site struggled for traffic and to establish an online identity. As the site is bridging both the B2B and B2C markets, it became evident that there needed to be one overall online strategy to achieve success.

The site uses Wordpress as the main pages CMS, the site was easily optimised for educational related keywords and providing an RSS feed for the pages.

Adrenalin Jungle SEO

Being a long standing client, the results have improved significantly over the years to the market leading position that the Adrenalin Jungle commands on all search engines. The website is specifically targeted towards the East Midlands and Nottinghamshire area and getting people to book one of the many exciting ‘Adrenalin fueled’ outdoor activities that are available. As there are over 15 activities to select from, there were quite a few keywords that were targeted, from the more specific 4×4 Off Road Midlands to the general ‘Outdoor Activities Nottingham’. Both keywords rank number 1 on Google, Yahoo and Bing.

The visitors increased by 300% after the first year and the website continues to gain in traffic and online bookings. Before the SEO began, the site was achieving on average 4 online bookings per month. After the first year of SEO, the online bookings increased to 4 per day.

Morley Hayes

After having the website designed and managed by the agency for many years, as the visitors remained stable it was decided to improve the rankings and the traffic to the site. After a significant redevelopment to the website to improve the appearance and incorporate many additional features (such as an online booking form for the restaurant and SMS Text alerts), SEO began to drive more traffic to the 4 star Morley Hayes Hotel Derbyshire and golf club. Morley Hayes now compete on the first page of Google with the like of Late Rooms and the Peak District directory for their main keywords.

Traffic to the website improved by x% over a year period and the online bookings increased for the restaurant to make the website their most powerful marketing tool. The Morley Hayes website now has a growing database of subscribers and the focus on the different facilities of the hotel, such as the Golf Course Derbyshire, allowed the website to be found in many areas of it services.